UMBRO has teamed up with the Brazilian Seven Clubs to launch the “Nations” theme series. Each club corresponds to a distinctive national team on the World Cup stage this summer, emphasizing that “soccer makes people unite” idea.
Atletico Paranaense, Avaí FC, Chapecoense, Cruzeiro EC, EC Bahia, Grêmio FBPA And Santos FC, UMBRO Brazil in the design of each jersey takes into account the historical and cultural origins of the club and the corresponding country, releasing the common passion.
Eduardo Dal Pogetto, sports marketing manager at UMBRO Brazil, said: “Our team has been working on this project for two years. From the very beginning we wanted to create a performance that’s football uniting people together. 'The work of this concept. Now that we have achieved success, I am very satisfied with the results."
All seven jerseys will be used in the competition and will be one of the club's official competition suits. All the jerseys in the front are represented in the form of artistic patterns corresponding to the characteristics of the country, and the flag design of the country is also introduced.
“I think we are not just creating a jersey, but bringing a new idea. In addition to providing differentiated products for fans, it adds value to our history, our team and our countries.” Dalbo Said.
In the name of "Charrua", Gremio's "National" theme series jerseys are closely linked to Uruguay's national image. In the plains of Pampas, Rio Grande do Sul has a deep relationship with the neighbors of the South and the same passion for football. The beautiful sky-blue jersey expresses Gremio's high respect for the fraternal Uruguayan people.
The new jersey is dominated by sky blue, with black and white details, which coincides with the club's traditional three colors. The subtle details give the traditional jersey a refined texture.
The sky blue and white horizontal stripes from the Uruguayan flag are used in detail designs including the back of the collar.
The "World Map" icon on the jersey hem emphasizes the theme of this series.
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