UMBRO has teamed up with the Brazilian Seven Clubs to launch the “Nations” theme series. Each club corresponds to a distinctive national team on the World Cup stage this summer, emphasizing that “soccer makes people unite” idea.
Atletico Paranaense, Avaí FC, Chapecoense, Cruzeiro EC, EC Bahia, Grêmio FBPA And Santos FC, UMBRO Brazil in the design of each jersey takes into account the historical and cultural origins of the club and the corresponding country, releasing the common passion.
Eduardo Dal Pogetto, sports marketing manager at UMBRO Brazil, said: “Our team has been working on this project for two years. From the very beginning we wanted to create a performance that’s football uniting people together. 'The work of this concept. Now that we have achieved success, I am very satisfied with the results."
All seven jerseys will be used in the competition and will be one of the club's official competition suits. All the jerseys in the front are represented in the form of artistic patterns corresponding to the characteristics of the country, and the flag design of the country is also introduced.
“I think we are not just creating a jersey, but bringing a new idea. In addition to providing differentiated products for fans, it adds value to our history, our team and our countries.” Dalbo Said.
“The Kingdom” is the most appropriate name for the Santos Club “Country” theme series, which closely links the two countries. In the United Kingdom, Queen Elizabeth II is the most respected king in the world; in the football kingdom, Bailey is the king of the ball.
The jersey is dominated by navy blue, the national symbol of England - St. George's cross on the chest, details, the golden crown and slogan in the collar - "SUPER SANTOS", embossing of the cuffs The logo comes from UMBRO's double diamond logo and the club name "Santos".
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